Lunch and Learn: From kitchen table to global brand

Posted: Wed 19th Jun 2024

In this Lunch and Learn, Dominika Minarovic and Elsie Rutterford, founders of BYBI, shares their experiences of building a successful global business, as well as successfully securing retail partnerships with Boots.

Discover how these founders navigated the challenges of standing out in a competitive market, learning from their trials and triumphs to craft a unique identity and capture the attention of consumers amidst fierce competition.

Elsie and Dominika started in their kitchens, crafting DIY beauty recipes with potent natural ingredients. BYBI was born in 2017 and quickly became known for efficacious, pro-planet formulas and standout eco packaging.

Fast forward to today, the duo are published authors, trained skincare formulators, podcasters and entrepreneurs, who are paving the way for more climate-conscious practices from ingredients to production and packaging.

Key takeaways from this session:

  • Gain insights into building a successful global business from the ground up with the founders of BYBI

  • Learn strategies for standing out in a competitive market and securing retail partnerships

  • Discover tips for growing your social audience and capturing consumer attention in a crowded marketplace

About Enterprise Nation

Enterprise Nation is the UK's most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.

Watch previous Lunch and Learns from our library of webinars

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

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