Lunch and Learn: How to define the right brand values for your business

Sally Day
Sally DaySaltoria Marketing Ltd

Posted: Mon 24th Apr 2023

In this Lunch and Learn, Sally Day, director at Saltoria Marketing, discusses the importance of brand values for your business. She also explains how to define the right brand values with a step-by-step guide, and how to get your whole company involved in the process.

Sally set up Saltoria three years ago and has worked with many small businesses to define or redefine their brand identity. She's a big advocate for creating an original brand personality and identity for businesses and believes that brand values are both the heart and brain of any successful brand.

Key takeaways from this session:

  • Get an idea of what your top five values are

  • Have a better understanding of your brand personality

  • Discover the top tips for involving your team in defining your brand values

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Sally Day
Sally DaySaltoria Marketing Ltd
Sally is Director at Saltoria Marketing. Saltoria is your virtual marketing team – we are an extension of your team and your favourite outsourced colleagues. Sally and her team are super passionate about making marketing accessible for everyone and giving small companies the same opportunities that big brands get. Saltoria is here to make marketing fun and accessible for everyone. They help you achieve great results through simple, effective and affordable digital marketing activities.

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