Lunch and Learn: Finding your brand's target audience
Posted: Tue 28th Mar 2023
In this Lunch and Learn, brand strategist and designer Kiki Bhaur explains how to identify and connect with your ideal target audience. Discover the importance of knowing your audience and how to define and research it.
Kiki is a senior expert brand strategist and designer with over 12 years of experience in building extremely impactful brands for companies across the globe. He's also the founder and creative director at 9 Designs.
Key takeaways from this session:
Discover how to find your different audience segments
Learn how to develop a deeper understanding of your ideal target audience, such as their needs, wants, and values
Find out how to develop research tasks to validate your audience