When running a service, setting prices can be a difficult task. Michael Bernstein from 

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Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

How to price a service to maximise profit

 What are your competitors charging and what service are they providing? Are they charging less for an inferior service? Do not undervalue yourself. Consider your skill, invention and expertise. Explain your added value

 Clients like to know what they are paying . They are not interested in how long you take. If you provide a fixed fee be very specific on the service you are providing. It is all about perceived value.

 You will not work seven hours a day, 365 days a year. You will probably charge for no more than 1,000-1,200 hours per year. How much do you want and think you should earn every year? Divide this by say 1,000 to determine you hourly cost. Add to this your direct and indirect costs to get your final rate

4. Presentation of the quote to the client.

 Give them the option to allow you to provide more by bundling up several services. When you quote, start at the top and work down.

 If the client is buying purely on on price they probably do not value your service and are not worth having. Do not undervalue yourself. A high price point can cultivate a prestige service and high value.

Michael will offer advice on how to price products and services and care for your cashflow in our member-only video masterclass at 12.30pm on 28 July. To register and take part, log in to your Enterprise Nation account and 

If you're not a member and you'd like to watch the masterclass, 

. Fortnightly business masterclasses are one of many membership benefits.

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Inge Dowden: How I helped a reflexology entrepreneur optimise her business

The Bristol-based business coach shares a very impressive story.

&lt;p&gt;I am a &lt;b&gt;C&lt;/b&gt;&lt;b&gt;hartered Accountant&lt;/b&gt;, having earned a respected reputation in the field of accounting, with more than &lt;b&gt;15 years of experience&lt;/b&gt; in working with small and medium-sized enterprises.&lt;br /&gt;
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Having worked with business owners ranging from one-man start-ups to large companies requiring a different level of services, I have developed a passion for the profession and I am driven by the success of my clients.&lt;br /&gt;
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I have spent many years in business working at boardroom level, holding various positions before being motivated to start my own practice, Makesworth Accountants, where I have blended my technical skills in accounting and tax with my business skills derived from my time in the industry.&lt;br /&gt;
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I have embraced the changing times and technologies and strongly agree that accountants are moving from being number crunchers to being reliable and trusted advisors. Throughout this process, Makesworth has been able to secure various affiliations and awards.&lt;/p&gt;

&lt;p&gt;My objective is to add value to my clients’ businesses through the application of my extensive experience and knowledge in accounting, tax, HMRC investigations, business start-ups, and much more.&lt;/p&gt;

&lt;p&gt;You can expect us to provide expert solutions for your business needs no matter what business model you have. You will receive a cost-effective service and a free initial consultation.&lt;/p&gt;

Chartered Accountant

Accountancy, Taxation and Business Advisory

Accountancy, Taxation and Business Advisory Services in the UK

&lt;p&gt;I’m an accountant who puts a smile on the face of small business owners with expert, jargon-free advice they can rely on. I save business owners money, help them maximise profit and cash, and put them in control of their finances.&lt;br /&gt;
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So why choose me as your Accountant?&lt;br /&gt;
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• Expertise - I've been doing this for over a decade. I've worked at both the 5th and 6th largest accounting firms, been Partner at another firm and now set up my own firm Raw Accounting...so I've probably seen another business in your situation before.&lt;br /&gt;
• Relationships - I love nothing more than getting on the phone or in a room with my client and having a chat about their business. I'm the accountant you can talk to and actually understand.&lt;br /&gt;
• Like minded - just like you, I'm a business owner first and foremost. I get your pains and I have a plan to solve them.&lt;br /&gt;
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But most importantly....&lt;br /&gt;
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• Passion - I will leave no stone unturned in making sure your business is a success.&lt;br /&gt;
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So what do you get when you choose me as your Accountant?&lt;br /&gt;
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• Peace of mind - I'll give you a finance function you can rely on, so you can rest easy.&lt;br /&gt;
• Control - I know as a business owner you want to feel in control of your finances. That's why we check in with all our clients at least once a month.&lt;br /&gt;
• Fixed fees - because no one wants to feel like the clocks ticking when they pick up the phone to ask a question.&lt;br /&gt;
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• Regular reviews to optimise your tax position and keep it optimised.&lt;br /&gt;
• A single point of contact who knows and understands your business&lt;br /&gt;
&lt;br /&gt;
Interested?&lt;/p&gt;

&lt;p&gt;?? Connect: connect with me here and request a free discovery call&lt;br /&gt;
?? Email me: luke.fletcher@rawaccounting.co.uk&lt;br /&gt;
?? Call me: 0118 370 2547&lt;/p&gt;

Founder, Head Accountant

Free 1 hour financial MOT & health check with experienced Chartered Accountant

&lt;p&gt;Do you feel a bit lost when it comes to your business&amp;#39;s accounts, bookkeeping and tax affairs? Or are you a new business just getting to grips with this? I can help.&lt;/p&gt;

&lt;p&gt;With over a decade of experience advising both a variety of household names and small businesses it&amp;#39;s more than likely that&amp;nbsp;I&amp;#39;ve worked with other businesses in the exact same boat as you. This free 1 hour consultation can help you:&lt;/p&gt;

&lt;ul&gt;
	&lt;li&gt;Take b

&lt;p&gt;Accounting is our superpower. We are your new secret weapon in the battle to evolve your business. With our team of experts at your fingertips, all your accounting worries, from receipts to compliance and advisory, are a thing of the past. The team at Finance Box are able to take on whatever it is that you need. We can take on the simple bill processing through to all the compliance and further still to advisory services. Each service can be switched on or off as you need. Our pricing is super-transparent and you only pay for what you need at each service level.&lt;/p&gt;

&lt;p&gt;I'm Steve, CEO - but more commonly known as 'The Mechanic' as I am often building automations to make busines easier.&lt;/p&gt;

&lt;p&gt;&amp;nbsp;&lt;/p&gt;

Steven Case

&lt;p&gt;Accounting is our superpower. We are your new secret weapon in the battle to evolve your business. With our team of experts at your fingertips, all your accounting worries, from receipts to compliance and advisory, are a thing of the past. The team at Finance Box are able to take on whatever it is that you need. We can take on the simple bill processing through to all the compliance and further still to advisory services. Each service can be switched on or off as you need. Our pricing i

How to price a service to maximise profit

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