Marketing expert Luan Wise offers a step-by-step guide to planning content for use on social media that has maximum impact. 

Webinar

<p>How often do you sit and think 'I need to post something on our Facebook page', or 'I need to do something on LinkedIn'? Do you (a) look at your to-do list and try to find something else to do instead, (b) sigh and post the first thing that comes into your head, or (c) take a quick look at your marketing plan and check off the next piece of content? If the answer is (a) or (b), this online masterclass is for you.</p>

&lt;p&gt;I am a chartered marketer, with almost 20 years&amp;rsquo; experience in agency-side, client-side and consulting roles. I&amp;rsquo;ve worked with organisations large and small to help them work more effectively, maximise new business opportunities, and to grow sustainably.&lt;/p&gt;

&lt;p&gt;I am author of the award-winning book, Relax! It&amp;rsquo;s Only Social Media, and creator of the Social Media Planner.&lt;/p&gt;

&lt;p&gt;I am proud to be a course instructor for Lynda.com, LinkedIn&amp;rsquo;s online learning platform and an accredited social media trainer for the Facebook/Enterprise Nation #SheMeansBusiness campaign.&lt;/p&gt;

&lt;p&gt;I regularly host public courses as well as offering bespoke in-house training and one-to-one coaching. I work with business owners, managers and marketing teams to audit, train and provide support on how to make marketing (not just social media!) more effective.&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;I&amp;rsquo;d love to help you and your business too.&amp;nbsp;&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;To find out how we can work or learn together, get in touch.&lt;/strong&gt;&lt;/p&gt;

How to plan social media marketing content

Welcome to our Member Masterclass, part of a series of weekly live online advice sessions available to Enterprise Nation members.

Join chartered marketer Luan Wise for a step-by-step guide to planning content for use on social media.

How often do you sit and think 'I need to post something on our Facebook page', or 'I need to do something on LinkedIn'? Do you (a) look at your to-do list and try to find something else to do instead, (b) sigh and post the first thing that comes into your head, or (c) take a quick look at your marketing plan and check off the next piece of content? If the answer is (a) or (b), this online masterclass is for you.

You can also find the five minute Ted Talk by Simon Sinek that Luan references 

<p>How often do you sit and think 'I need to post something on our Facebook page', or 'I need to do something on LinkedIn'? Do you (a) look at your to-do list and try to find something else to do instead, (b) sigh and post the first thing that comes into your head, or (c) take a quick look at your marketing plan and check off the next piece of content? If the answer is (a) or (b), this online masterclass is for you.</p> 

&lt;p&gt;Hello, I'm Amanda, Enterprise Nation's&amp;nbsp;adviser community manager. I oversee communications, content and events for our active and collaborative adviser community. I'm here to help our members make the most of opportunities and ensure we're constantly improving what we offer.&lt;/p&gt;

&lt;p&gt;Previously, I've worked across a range of professional services industries specialising in diversity and inclusion and&amp;nbsp;corporate culture. I founded&amp;nbsp;an award-winning corporate&amp;nbsp;D&amp;amp;I&amp;nbsp;initiative&amp;nbsp;and led community strategies for a global board-level women’s network.&lt;/p&gt;

&lt;p&gt;An aspiring writer and storyteller. My&amp;nbsp;roots are from Wisconsin but I have lived in the UK for over 11 years. I enjoy&amp;nbsp;going to gigs, fitness, camping, and&amp;nbsp;far away places.&amp;nbsp;&lt;/p&gt;

&lt;p&gt;&amp;nbsp;&lt;/p&gt;

Adviser Community Manager

How to build a £100k online consultancy business model

Rachael Howourth turned her biggest challenge into her greatest strength.

&lt;p&gt;I'm the founder of The Digital Index, a data focused consultancy offering small business data support. As a data and insights analyst with 6+ years experience I have seen that small busines&amp;nbsp;are sitting on huge potential with their data and I want to help with easy, simple data analysis so small business can make the best business decisions.&lt;/p&gt;

&lt;p&gt;Because every small business has the potential to make smart data-driven decisions that ensure you save money, exceed goals and save time.&amp;nbsp;&lt;/p&gt;

&lt;p&gt;I have strong expertise in data collection, analysis, visualisation and insights, spanning across all sectors. I can help businesses at any stage, from those starting out that&amp;nbsp;have no idea where to begin with data, to those who already have their data pot, but aren't quite sure what to do with it.&amp;nbsp;&lt;/p&gt;

Director and Data Analyst

Data Analysis for Small Business

This group is for those wanting to become a more data-driven business, or those already utilising their data for decisions.

This group is here to support, guide and help, so please ask questions about data use in your business and provide support to others where you can.

&lt;p&gt;Helen is a mum of two and wife to her best friend. She's been running Smart Social for the past two years, which focuses on helping small and medium sized businesses grow through high-performing Facebook and Instagram Ads.&lt;/p&gt;

&lt;p&gt;As a Facebook ad strategist and Facebook certified media planner, Helen has helped clients increase their business results through high-performing advertising campaigns on Facebook and Instagram. She loves to help people grow their businesses, empower them to be more successful than they ever thought possible.&lt;/p&gt;

&lt;p&gt;In her previous office life, Helen is a chartered management account and financial analysis manager. The data side of Facebook ads fits her finance background perfectly.&lt;/p&gt;

&lt;p&gt;Helen is a travel-loving, foodie who loves to see the world and explore new cultures. She's been around the globe many times but her favourite place in the world is home with her two kids and loving family!&lt;/p&gt;

Facebook Ad Strategist | Smart Social

[FREE] Discover Facebook and Instagram advertising for your business

&lt;p&gt;Facebook and Instagram advertising can be confusing. There are a lot of terms to learn, there&amp;#39;s no one size fits all solution and it&amp;#39;s not always clear how or why you should use them in your marketing mix.&lt;/p&gt;

&lt;p&gt;I am going to help you understand the basics of Facebook Ads, what it is capable of (which is ALOT!) and how it may fit&amp;nbsp;your business, so that you feel &lt;u&gt;well informed&lt;/u&gt;&amp;nbsp;and can start using this powerful tool today!&

Creative Director

Chris Gomez

&lt;p&gt;The Brand Launchers are here to help you launch or scale&amp;nbsp;your brand and your business.&amp;nbsp;We work with you on a&amp;nbsp;five&amp;nbsp;pillar approach&amp;nbsp;to give your brand the best chance of success:&amp;nbsp;&lt;/p&gt;

&lt;ul&gt;
	&lt;li&gt;Foundations&lt;/li&gt;
	&lt;li&gt;Business and Financial Planning&lt;/li&gt;
	&lt;li&gt;Brand Identity&lt;/li&gt;
	&lt;li&gt;Customer Marketing&lt;/li&gt;
	&lt;li&gt;Brand Activation&amp;nbsp;&lt;/li&gt;
&lt;/ul&gt;

&lt;p&gt;

How to plan social media marketing content

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