How to grow an international fashion brand

Watch back: How to grow an international fashion brand

Shani Oslerne is Head of International Expansion at Astrid & Miyu - the contemporary, London-based jewellery brand that is sold in Selfridges, John Lewis, and ASOS. Shani is responsible for Astrid & Miyu's global expansion strategy, with a focus on growing market share in key markets for the business. In this session, Shani shared tips for successfully growing an international fashion brand.