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GUIDE

The high-street success guide: How to start, grow and thrive

The high-street success guide: How to start, grow and thrive

Posted: Fri 11th Jul 2025

If you run a small retail shop, café, salon or any independent business on the high street, you know it's about more than just selling.

It's about showing up, staying resilient, building a loyal customer base – and keeping your costs under control in an ever-changing environment.

That's exactly why Enterprise Nation and EDF have created a guide for our Powering the High Street programme – a comprehensive, free resource packed with practical tips to help small businesses thrive.

Whether you're just starting out or looking to grow, Starting and growing a small high-street business is full of insight that can help you save money, attract more customers and future-proof your operations.

What's inside the guide?

Here's what you can expect to learn:

  • How to make the most of your physical presence – Use your shop-front, sensory experience and community connections to stand out and drive loyalty.

  • The latest retail trends – Discover what's really working on the high street right now, including hybrid retail and experience-led shopping.

  • How to choose the right premises – A detailed checklist covering location, layout, lease terms, energy efficiency and hidden costs.

  • Energy-saving strategies – From smart meters and LED lighting to long-term investments like solar panels and heat pumps.

  • Sustainability tips – Realistic, cost-effective ideas to reduce your environmental footprint and attract eco-conscious customers.

  • Marketing on a budget – Local tactics, social media tips and ways to boost footfall without spending a fortune.

  • Technology that helps, not hinders – Simple, energy-efficient tools for payments, operations and insights.

Plus, you'll find useful checklists, case studies and links to additional support and resources from EDF.

Why download it?

Because it's more than just another business guide – it's tailored specifically for UK high-street businesses. It helps you:

  • lower your running costs

  • build stronger local connections

  • stay competitive in a changing retail world

  • make smart decisions on energy, marketing, and tech

  • create a more sustainable and resilient business

 

Two women discuss with a fashion designer in a bridal shop. Text reads "Powering the High Street" with logos of Enterprise Nation and EDF.

Download the Powering the High Street guide now

Whether you're launching your first shop or adapting an existing one, this guide gives you practical, actionable advice from people who understand the unique challenges of running a local business.

Get your free copy and start powering your future today 

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