Chris Burniston of Chic Marketing shares how to make your website a valuable marketing tool for your business.

How to make your website work harder for you

Webinar

Watch this 30-minute presentation, hosted by Chris Burniston of 

So many companies create websites because they're expected to have one but don’t really consider its purpose. This means that they end up wasting lots of money and not seeing any returns from their site. This webinar helps you avoid the pitfalls many SMEs fall into and provide an approach that will make your website a valuable marketing tool for your business.

Chris has worked for B2C and B2B companies across many diverse sectors, from being the entire marketing department for a company of 20 people to creating global digital marketing strategies for a multimillion-pound company and running marketing campaigns across Europe, the Middle East and Asia. He now brings all his skills and knowledge to help SMEs grow their business and for the past five years, has also been a visiting instructor, teaching digital marketing apprentices.

Darya Simanovich also joins the session to discuss the free support available at Grow London Local.

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I work as a designer mostly outside standard business hours, as I also work full-time for Sheffield Hallam University.
Whether you&apos;re technical or non-technical, I&apos;m the ideal partner to support you in building an impactful website that you&apos;ll enjoy using. My goal is to empower you to own and easily manage your content.
With a unique skill set combining over 12 years of web and graphic design experience, and over 20 years as a business adviser, I help you get what you need, not what you think you want.
What I bring to the table:
?? A client-centered approach, with a strong focus on details, solutions, and a high level of integrity.
?? Excellent communication throughout.
?? Online training and video resources.
?? Expertise in creating showcase websites and high-end blogs to engage and build your audience.
?? Versatility in using WordPress, Ghost.org, and Tilda to develop websites tailored to a variety of business needs.
I am skilled at quickly identifying problems that may not be immediately obvious but could lead to significant issues down the line, and providing rapid solutions. For example:
?? Branding anomalies and errors that could affect your marketing strategy and conversion rates, including business name, domain name, and styling inconsistencies.
?? Intellectual property (IP) infringements, such as trademark and domain name conflicts.
?? SEO-related issues within your current online presence and compared to your competitors.

Web designer and visual media producer

Getting subscribers and building an audience with Ghost.org

Learn how to build an audience-focused website and monetise premium content directly from your site.

Lucy is a jargon free, social media trainer and consultant. Lucy is a #SheMeansBusiness accredited trainer and founder of SocialDayUK the UK’s biggest social media marketing festival. Lucy is also a Director at Avviso Media, a digital marketing agency that specialises in content and social media marketing for B2B and events brands. Lucy’s passion is to up-skill women and so set up DigitalWomen with Natwest, a community created to empower 1 Million plus women through digital skills which holds regular events and highlights the great work women are doing in digital and entrepreneurship.

Director

Social media marketing for small Business

A group to learn and share social media advice and tactics



Lyndsey works as a digital strategist and Shopify partner, helping artisan businesses to thrive online by elevating their conversion rates and user experience. She&apos;s also the founder of <a href=&apos;https://artisanfounder.com/&apos; target=&apos;_self&apos;>The Artisan Founder online Directory &amp; Podcast</a>.
Her entrepreneurial journey began over 20 years ago in commercial photography, laying the foundation for a career marked by a diverse range of creative and business achievements.
She established a successful photographic studio, developed highly regarded commercial photography e-courses for a global business audience, and built the industry-leading photo backdrops brand Photo Boards®.
Alongside these ventures, she&apos;s co-founded two homeware and gift shops, two coffee houses, and established multiple e-commerce stores serving wholesale and retail customers.
Lyndsey’s expertise has led her to serve as a guest expert for prominent organisations including Etsy, Folksy, Time Inc., and Vodafone Business.
Amidst the pandemic’s impact on retail and hospitality, Lyndsey embraced a slower, more intentional lifestyle from her cottage in the countryside. With her industry connections and extensive experience, Lyndsey now guides other businesses as a digital consultant, helping creative brands define and achieve their own visions of success.
She is pursuing her passion for championing craftsmanship through <a href=&apos;https://artisanfounder.com/&apos; target=&apos;_self&apos;>The Artisan Founder Directory and Podcast</a>, celebrating the finest artisan products, places, and experiences worldwide, and hosts e-courses and coaching at <a href=&apos;https://academy.artisanfounder.com&apos; target=&apos;_self&apos;>The Artisan Founder Academy</a>. Follow her musings in her weekly newsletter titled Notes from Under The Walnut Tree.

Founder

Launch your Shopify Store

Are you ready for a beautiful new e-commerce website but feeling overwhelmed by the tech?

Whether you&apos;re migrating from another platform, building an e-commerce store for the first time, or simply want control over your own online storefront - this course is made for you!

Tickets at academy.artisanfounder.com

I’m Alexander Pemberton, a startup consultant, workshop facilitator, and entrepreneur educator passionate about empowering individuals and businesses to succeed. As Managing Director of Socios Inc Ltd, I’ve spent over a decade helping startups and small businesses turn their ideas into thriving ventures.&nbsp;
From ideation to execution, I guide entrepreneurs through every stage of their journey, offering workshops, one-on-one consulting, and strategic support. My work includes delivering impactful masterclasses at institutions like the University of West London and IPAM in Sierra Leone, where I’ve inspired students to think creatively and strategically about entrepreneurship.&nbsp;

I’ve also partnered with organizations like London Business Hub to design startup programs tailored for pre-startup founders, equipping them with the tools to navigate the complexities of starting a business. With expertise in marketing, business development, and creative project management, I bring a holistic approach to supporting entrepreneurs.&nbsp;
I’ve worked with underrepresented groups, including female-led founders, providing tailored guidance to help them overcome barriers and build successful businesses. I take pride in my ability to connect with diverse a

Early Stage Startup Consultant

Alexander Pemberton

I’m Alexander Pemberton, a startup consultant, workshop facilitator, and entrepreneur educator passionate about empowering individuals and businesses to succeed. As Managing Director of Socios Inc Ltd, I’ve spent over a decade helping startups and small businesses turn their ideas into thriving ventures.&nbsp;
From ideation to execution, I guide entrepreneurs through every stage of their journey, offering workshops, one-on-one consulting, and strategic support. My work includes delive

How to make your website work harder for you

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