Green Friday advice for Black Friday shoppers

Green Friday advice for Black Friday shoppers

Posted: Mon 20th Nov 2023

The good folks at Champion Green have shared some advice on how to support our own on Green Friday.

While many businesses and organisations act on environmental sustainability, Champion Green founder, Marian O’Gorman, says that supporting local SMEs is key to living sustainably, protecting social resources locally, and regenerating the health and wealth of communities.

Green Friday

Launched in 2019, on the back of concern for local businesses losing out to global e-commerce, Green Friday has been deemed a sustainable alternative to the US shopping promotion, Black Friday.

Ahead of Black Friday, Ireland’s support local campaigners are asking that people support local industry and jobs and keep money circulating locally for the sake of healthy vibrant sustainable communities.

Serious spend

Every €1 spent in local retail can generate up to €2.50 in the economy. One euro spent online, with an overseas retailer, is largely lost to the local economy, the promoters of Green Friday, outline.

Advice on Green Friday conscious consumerism

  • Shop local, online or in-person, for gifts and experiences at great value

  • Reduce your gifts’ carbon footprint, where possible, and promote sustainable local communities

  • Boost local favourites with social media reviews, share stores’ posts, and sign up for newsletters on the best of events and promotions

  • If global e-tail is your normal shopping style, maybe buy one local Christmas gift for each one ordered from an international retailer online

  • Check .IE websites are locally owned or operated to avoid customs and import duty. Global retailers may use .IE to imply an Irish connection

  • Stock up on local gift cards for impulse presents, or someone you've forgotten

  • Gift a great experience; vouchers for meals, hospitality and local leisure or retail offerings are perfect for ease, choice and flexibility

Relevant resources

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

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