Name: From fashion influencer to founder of million-pound fashion brand
Uploaded: 2023-01-30
Duration: 32 min 45 s
Description: After spending six years building a social media following, Sarah Ashcroft launched her own brand, SLA The Label, in 2019.

After spending six years building a social media following, Sarah Ashcroft launched her own brand, SLA The Label, in 2019.

From fashion influencer to founder of million-pound fashion brand

https://www.enterprisenation.com/learn-something/fashion-influencer-founder-of-million-pound-brand

Video

Over 2,000 aspiring entrepreneurs joined us in person and online at StartUp Show 2023 to learn everything there is to know about starting and growing a business. 

They were also presented with the opportunity to connect with advisers and business experts to help take their enterprise to the next level.

In 2013, Sarah Ashcroft started sharing her love of fashion online through her blog – 

Sarah spent six years building her following before launching her own brand, 

, in 2019. The first launch sold out in just 24 hours and last year, the company recorded a turnover of £2.1million. 

Sarah joined StartUp Show to share her business journey and top tips.

Looking for more top tips for starting your business? 

Watch all the keynote stage recordings

StartUp Show - from-fashion-influencer-to-founder-of-million-pound-fashion-brand

StartUp Show 2023: From fashion influencer to founder of million-pound fashion brand

After six years building a social media following, Sarah Ashcroft launched her own brand, SLA The Label, in 2019.

Danny is the founder of Short Story Ventures, a venture studio that helps early-stage founders build a fundable startup brand. He is an investor, adviser and director of Founder Institute, the world&apos;s largest pre-seed startup accelerator.
&quot;I believe the best way to be the change we want to see in the world, is to create it through meaningful ventures.&quot;

Brand-First Venture Builder

Lunch and Learn: Crafting a compelling business pitch

Uncover three simple pitch types you need to grow your business from stage, screen or social media.

Hello! I am a Programme Manager at Enterprise Nation, with a passion for providing support for small business owners through digital campaigns with our partners. I have a particular love for all things marketing, online and in-person events and strategy!&nbsp;

Programme Manager

Next Generation: Make your business sustainable & green

Join like-minded entrepreneurs to learn how to stick to weekly goals and be held accountable!



Hi
I&apos;m Elisa, Growth Manager for <a href=&apos;https://www.peachlovesdigital.co.uk/&apos; target=&apos;_self&apos;>Peach Loves Digital</a>.
We blend creativity, marketing &amp; technologies so clients can flourish in an age of digital transformation.
We&apos;re a tech company with a sprinkle of difference! We behave as an agency but combine the rigor of an MSP to provide a fearless cutting-edge and centrailised solution to our clients. Our specialisms are, Digital, Design, Marketing, Technologies, Artificial Intelligence, and Security.
We have also created a dedicated small business offering called <a href=&apos;https://www.peachlovesdigital.co.uk/collections/small-business-marketing-service&apos; target=&apos;_self&apos;>Wizzyl</a> which contains the services required for start-ups and small businesses to get ahead.
<ul>
<li>Within our Wizzyl offering you can build your website completely free of charge <a href=&apos;https://www.peachlovesdigital.co.uk/products/create-a-free-website&apos; target=&apos;_self&apos;>click here</a>, to save a minimum of £650.</li>
<li>We can build a Wizzyl website for you for £650 by clicking <a href=&apos;https://www.peachlovesdigital.co.uk/products/built-for-you-ecommerce&apos; target=&apos;_self&apos;>click here</a> depending on the brief.</li>
<li>We can build an E-commerce Wizzyl website for £800 by clicking <a href=&apos;https://www.peachlovesdigital.co.uk/products/built-for-you-ecommerce&apos; target=&apos;_self&apos;>click here</a> depending on the brief.</li>
<li>You can take advantage of a local business SEO tool <a href=&apos;https://www.peachlovesdigital.co.uk/products/pld-local-business-seo-tool?selling_plan=1148223658&variant=43303821770922&apos; target=&apos;_self&apos;>click here</a> that provides a centralised location for your channels such as social media, Google Business, Waze, Uber, and more (50+ channels) from one place, the tool is free for 30 days and is only £14.99 after.</li>
<li>You can take advantage of our Wizzyl micro retainers that cover, <a href=&apos;https://www.peachlovesdigital.co.uk/products/wizzyl-design-package&apos; target=&apos;_self&apos;>design</a>, <a href=&apos;https://www.peachlovesdigital.co.uk/products/social-media-package&apos; target=&apos;_self&apos;>social media</a>, <a href=&apos;https://www.peachlovesdigital.co.uk/products/advert-design-package&apos; target=&apos;_self&apos;>advertising</a>, and digital marketing for £399 per month, or you can combine multiple micro retainers to receive discounts, plus there is no long-term contract to sign, we roll the agreement monthly for Wizzyl customers.</li>
<li>You create a Wizzyl Business email account for £3.99 per month, <a href=&apos;https://www.peachlovesdigital.co.uk/products/wizzyl-business-email?selling_plan=1178239146&variant=44608566591658&apos; target=&apos;_self&apos;>click here</a></li>
<li>You can also take advantage of a range of hosting packages and support and maintenance, <a href=&apos;https://www.peachlovesdigital.co.uk/collections/small-business-marketing-service&apos; target=&apos;_self&apos;>click here</a></li>
</ul>
Can&apos;t wait to meet you and understand any requirements you may have, we are here to help whether a start-up or SME. We also have a special scheme for start-ups, we pick three companies every 6 months and provide a free website and mentorship from our CEO.&nbsp;
Elisa&nbsp;

Growth Manager 

Design Services 

Elevate your brand and maximise your marketing with customer design and UX. We are a highly creative team with a pinch of technical innovation.

Registered as a member of the Institute of Accounting and Bookkeepers (IAB) I am a highly motivated and enthusiastic BSc (Honours) Accounting and Finance graduate seeking to harness opportunity from the technical, analytical, organisational and communication skills developed through academia and commercial work experiences. Thrives on working in complex environments and performing to an exceptional standard independently and as part of teams to complete tasks according to deadlines.
I am licensed by the IAB as an accountancy practice and supervised under Anti Money Laundering (AML) regulations.

<h4><ins>KEY SKILLS &amp; COMPETENCIES</ins></h4>
<h4></h4>
* Solid accountancy and bookkeeping knowledge gained through academia and a passionate interest in accountancy.
* Strong teamwork, communication, leadership, problem-solving and critical thinking abilities.
* Working on projects through full project lifecycles following industry standards and best practices.
* Natural aptitude for performing calculations, undertaking detailed analysis and leading on problem solving.
* Rational and logical approach to problem-solving – Excellent analytical and research skills.
* Proficient in the use of software packages including the Microsoft Office Suite, Excel, Xero, FreeAgent.
* Ability to communicate clearly with customers, team members and senior management to build excellent relationships.
* Good team player with an abundance of personal energy, passion and drive.

Senior Accountant

Mark Knight

Registered as a member of the Institute of Accounting and Bookkeepers (IAB) I am a highly motivated and enthusiastic BSc (Honours) Accounting and Finance graduate seeking to harness opportunity from the technical, analytical, organisational and communication skills developed through academia and commercial work experiences. Thrives on working in complex environments and performing to an exceptional standard independently and as part of teams to complete tasks according to deadlines.
I

StartUp Show 2023: From fashion influencer to founder of million-pound fashion brand

From fashion influencer to founder of million-pound fashion brand

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