Enhancing the customer experience with AI tools

Watch this 30-minute presentation, hosted by Maryam Moarefvand of Mary Ward Centre, in partnership with Grow London Local.

In this webinar, we look at how artificial intelligence (AI) works, its pros and cons and the risks if not used mindfully.

Explore the opportunities that AI can provide to help micro and small businesses run more efficiently, improve the customer experience and provide insight into how and why their customers choose services.

Lai Hung also joins the session to discuss the free support available at Grow London Local.

Topics covered in this session

• An understanding of AI and how it works

• How to use AI tools to save time and budget

• Ways to improve your customer service by taking advantage of available AI tools

About the speaker

With a BA in visual communication, an MA in digital media and a career spanning over two decades, Maryam has worked with non-profit organisations, as well as micro and small businesses. She has a solutionist mind and a multi-faceted approach to projects she works on.

Her work supports clients with using digital tools effectively to reach their audience and develop their organisational goals. Maryam teaches AI and digital skills at Mary Ward Centre.

Relevant resources

• AI in social media: Benefits, disadvantages and the future

• Lunch and Learn: AI essentials for non-tech solopreneurs

• Transforming your marketing with AI – the easy way

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