In this webinar, find out how market research works and how you can use your learnings to support your business.

A small business owner's guide to market research

Webinar

You'll struggle to find success as a business owner without properly researching your market, and if there's no strong need for your product or service, your company could fail. Be one of those who succeed by doing your research.

Dale Milliken and Matthew Ovington from ResearchConnections share insights into the fundamentals of market research and how to use surveys to support your business.

Be one of those who succeed by doing your research. Find out how in this online masterclass with Dale Milliken and Matthew Ovington from ResearchConnections share insights into the fundamentals of market research and how to use surveys to support your business.

Wizz is the founder of WIZZ&CO, a luxury brand and retail consultancy born from her passion for sourcing and building innovative brands, combined with that of developing unique consumer experiences.

As Head of Beauty at Selfridges and Director of Cowshed Beauty and Soho Home, fifteen years in the industry have provided experience across brands at all stages of their development. It is the cross-pollination of ideas between startups and large corporates that fuels her knowledge of business growth.

<During her time at Selfridges, she doubled the capacity and turnover of the Birmingham beauty hall (Selfridge’s fastest ever return of capital expenditure). From her collaborations with brands such as Facegym and Charlotte Tilbury, through to those with large corporates including Estee Lauder Corporation and L’Oreal, she has created world-class experiences. An example is ‘The Beauty Project’, the largest annual marketing and sales initiative ever executed. It ‘broke the department store mould’ by marrying commerciality with thought leadership to deliver a unique campaign.

At Soho House, Wizz developed the distribution strategy for the new ‘Soho Home’ range which launched with Mr Porter, Liberty, John Lewis and Anthropologie. In Beauty, she developed Cowshed in the USA by launching with Ulta. Wizz specialises in identifying growth opportunities via customer engagement and current trends. Her focus is to increase profitability through all customer touch-points, developing commercial, marketing and distribution strategies.

AT WIZZ&CO, WE PROVIDE:
Proven solutions to stand out in a crowded marketplace
Clarity on how to rapidly scale when you’re gaining traction
Recovery plans when you are losing market share
Out of the box ideas to reach new audiences

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As Enterprise Nation&apos;s Head of community it&apos;s my job to make sure that you’re getting the most from your membership. If you’re a small business owner I&apos;ll make sure that we’re matching you to the support you need to start and grow your business. For advisers, that means making you aware of every available opportunity to promote your expertise to the rest of the community and connecting you with entrepreneurs that are looking for support.

Working closely with our Platform team, I&apos;ll help ensure that you can easily navigate our website and that your user experience is seamless.&nbsp;

Head of community

Marketing for small businesses

Whether your small business has existed for years, or just recently started up, finding the most effective marketing strategies is critical. Join this group to connect with like-minded small business owners and advisers to share and discuss marketing strategies and resources.

&lt;p&gt;I&amp;nbsp;am a Branding Consultant and also run a design agency. Branding is my passion, from brand strategy to building visual and content aspects to your business, so that you talk to your ideal customer and build those connections. Branding isn't your logo, it is all the different touchpoints you have with your customer or potential clients, building an emotional connection which resonates with them.&lt;/p&gt;

&lt;p&gt;&lt;b&gt;&lt;i&gt;I'm here to help. I'm volunteering free advice calls of up to an hour as part of the Recovery Advice for Business scheme, over the next 6 months. Please get in touch to see how I can help your business.&amp;nbsp;&lt;/i&gt;&lt;/b&gt;&lt;/p&gt;

Director

Clarity for you and your brand

Specialist in Web Design, Digital Marketing, Social Media, SEO, Analytics and Big Data.
Owner and founder of Feedalpha.com and Yourweb.ie

A small business owner's guide to market research

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