Connect with Peter Ibbetson of Journolink for small business support on Enterprise Nation

Connect with Peter Ibbetson to grow your entrepreneurial network of start-ups and small business owners on Enterprise Nation.

Peter Ibbetson, Journolink | Enterprise Nation

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Peter Ibbetson

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JournoLink is arguably the most valuable piece of your marketing toolbox.&nbsp;
19 out of 20 of us now make our buying decisions based on recommendations. Only 10% of us trust social media, but nearly half of us trust the word of journalists. So using journalists to promote your business has never been more important.
JournoLink works directly with businesses, and freelancers who manage the PR and marketing for clients.
It's the online platform that gives you all you need to manage your PR and that of your clients, linking you with the journalists that are keen to hear about the business, and giving you the help you need on how and when to engage with them. Across the JournoLink team we have a wide spread of PR skills to help you, from the insights of a working journalist to the experience of people who have promoted their businesses through the media, and have handed difficult interview challenges. The platform cost is from less than £50 per month inclusive, and also lets you work on a PAYG basis if that suits you better.

Director

Enterprise Nation continues is the most active UK small business community and a leading campaigning voice for small business. Joining Enterprise Nation connects you with resources, community and connections you need to reach your business goals.

How a gluten free start-up got into Tesco only months after launching

Sara and Maria Trechman got products stocked in more than 1,000 Tesco stores.

As Enterprise Nation's small business community manager, my role is to guide our members through every stage of their user journey, developing and improving their experience within the Enterprise Nation community, and arming them with the knowledge and resources they need to start and grow their business.&nbsp;&nbsp;

I have over 20 years of experience working in customer and B2B support. Having also managed a small business for many years, I understand the struggles that they face am passionate about helping them grow. I love to hear member success stories, particularly those in the food and drink sector.&nbsp;

Head of community

StartUp 2022

Get excited for the UK’s biggest start-up show of the new year by connecting with fellow attendees – everyone from aspiring and existing entrepreneurs to trusted small business advisers.

Not got your ticket yet? Register at www.enterprisenation.com/startup2021

&lt;p&gt;I started my career in journalism and was lucky that the content marketing revolution meant my particular skills - storytelling, audience engagement, creative idea generation&amp;nbsp;and so on - were soon in demand in the business world.&lt;/p&gt;

&lt;p&gt;From drawing out the heart of a brand&amp;#39;s message to creating powerful headlines and calls to action that drive... well, action... I help businesses stand back and ask the question, &amp;quot;So what?&amp;quot; It&amp;#39;s what separates indulgent copy from copy that hits the mark with target customers / clients and actually achieves a business goal.&lt;/p&gt;

&lt;p&gt;Quality and precision are central to everything I do and&amp;nbsp;I have brought together a team of skilled professionals who have the same&amp;nbsp;level of commitment to doing their jobs to the best of their ability every day.&lt;/p&gt;

&lt;p&gt;I&amp;#39;m also passionate about flexible working and wellbeing in the workplace and am 100% committed to making sure that I do everything in my power to ensure that Rin Hamburgh &amp;amp; Co is a great company to work for as well as with.&lt;/p&gt;

Website Copywriting

Your website is your online representative. Every word, sentence and paragraph combines to create a lasting impression of your business. And that’s not all it has to achieve. As well as creating compelling copy to drive your brand message and objectives, we’ll also think about:
● Accessible copy layout - including subheads, bullets and pull quotes to maximise scannability on the page.
● Search engine optimisation (SEO) - working with you or your web team to include your chosen key words and phra

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