Connect with Mary Butlin of Tonica for small business support on Enterprise Nation

Connect with Mary Butlin to grow your entrepreneurial network of start-ups and small business owners on Enterprise Nation.

Mary Butlin, Tonica | Enterprise Nation

&lt;p&gt;Led by&amp;nbsp;Mary Butlin, &lt;a href="https://www.tonica.co.uk/"&gt;Tonica&lt;/a&gt; offers Customer Relationship Management (CRM) and Insight consultancy to clients in the cultural, charity and commercial sectors.&amp;nbsp; We specialise in&amp;nbsp;&lt;a href="https://www.tonica.co.uk/salesforce/"&gt;Salesforce consultancy&lt;/a&gt;.&lt;/p&gt;

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Mary Butlin

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Mary has over two decades worth of experience helping some of the UK’s major brands to use customer data and insight to drive decisions and achieve their vision.  At Tonica, she supports teams with implementing new CRM systems, migrating data, creating insight, and optimising Salesforce for a myriad of clients. Our Salesforce consultancy includes: implementation; custom fields; automation (flows); web form integration; app implementation; Zapier; FormAssembly and integrating data from other systems. We offer Salesforce consultancy to clients in the UK and globally. 

Founder & Director

Enterprise Nation continues is the most active UK small business community and a leading campaigning voice for small business. Joining Enterprise Nation connects you with resources, community and connections you need to reach your business goals.

How to convert web traffic into customers

In this masterclass you will discover techniques on how to guide a user into making contact with you and/or making a purchase. &nbsp;Matt will take three case studies from three different business and industries and analyse the type of marketing campaign they initiated and how they fared.

As Enterprise Nation's small business community manager, my role is to guide our members through every stage of their user journey, developing and improving their experience within the Enterprise Nation community, and arming them with the knowledge and resources they need to start and grow their business.&nbsp;&nbsp;

I have over 20 years of experience working in customer and B2B support. Having also managed a small business for many years, I understand the struggles that they face am passionate about helping them grow. I love to hear member success stories, particularly those in the food and drink sector.&nbsp;

Head of community

StartUp 2022

Get excited for the UK’s biggest start-up show of the new year by connecting with fellow attendees – everyone from aspiring and existing entrepreneurs to trusted small business advisers.

Not got your ticket yet? Register at www.enterprisenation.com/startup2021

&lt;p&gt;I started my career in journalism and was lucky that the content marketing revolution meant my particular skills - storytelling, audience engagement, creative idea generation&amp;nbsp;and so on - were soon in demand in the business world.&lt;/p&gt;

&lt;p&gt;From drawing out the heart of a brand&amp;#39;s message to creating powerful headlines and calls to action that drive... well, action... I help businesses stand back and ask the question, &amp;quot;So what?&amp;quot; It&amp;#39;s what separates indulgent copy from copy that hits the mark with target customers / clients and actually achieves a business goal.&lt;/p&gt;

&lt;p&gt;Quality and precision are central to everything I do and&amp;nbsp;I have brought together a team of skilled professionals who have the same&amp;nbsp;level of commitment to doing their jobs to the best of their ability every day.&lt;/p&gt;

&lt;p&gt;I&amp;#39;m also passionate about flexible working and wellbeing in the workplace and am 100% committed to making sure that I do everything in my power to ensure that Rin Hamburgh &amp;amp; Co is a great company to work for as well as with.&lt;/p&gt;

Director

Brand Voice Consultancy

Attract more of the right clients by building trust through consistency.

A clearly defined brand voice creates consistency that allows you to build trust with your audience. But as a business grows and more people contribute to its content, that voice can get watered down. 

That’s why our brand voice package not only develops and defines an authentic and effective voice, language and messaging, but delivers a set of guidelines that can be used by anyone who creates content for your brand.

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