Virgin StartUp Changemakers with Joanna Jensen

What if business could be about more than profit? Join Joanna Jensen, founder of Childs Farm, as she shares her journey from kitchen-table entrepreneur to building one of the UK’s most trusted baby care brands.

Discover how she turned a personal problem into a thriving business, scaled with purpose, built loyal customers through authentic storytelling and now helps the next generation of founders make an impact.

Three key takeaways:

• Turn a personal problem into a business opportunity
• Scale a purpose-led brand in a competitive market
• Build lasting loyalty with storytelling and authenticity