Lunch and Learn: Identifying ideal customers and validating potential demand

In this session, business consultant Paul Cunningham will introduce you to actionable tools and frameworks you can use to identify your ideal customers and validate that there's demand for what you're selling.

Topics covered in this session

• How to model your ideal customer profile for accurate and cost-effective marketing

• Validating potential demand to scale your efforts and investments to match

• Simple tools and frameworks that accelerate and sustain your progress

About the speaker

Blue Barn Consulting Ltd is a recognised provider of development, mentoring and coaching services to start-ups and SMEs, with a particular focus on the digital, IT and telecoms sectors.

Its principal Paul Cunningham is an accredited mentor and adviser for the Help to Grow: Management Course.

If you have any questions you'd like Paul to answer during the webinar, please send them to events@enterprisenation.com.

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How to join the online webinar

When you register for the webinar, you'll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don't receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)

About Enterprise Nation

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