Lunch and Learn: How unique branding can secure crowdfunding for start-ups

In this Lunch and Learn, Matt Dyson, co-founder of Rockit, explains how to set up your business with eye-catching branding so you can secure the best outcome with crowdfunding. Find out how to prepare your campaign from the pitch deck and video to the financials.

Matt and Nick Webb set up Rockit in 2015, selling a device which rocks babies to sleep in their prams. The Rockit stroller rocker was launched in 2017 and has since sold nearly 400,000 units worldwide.

Key takeaways from this session:

• How to make sure your crowdfunding campaign is on-brand

• The importance of validating your assumptions when preparing your financials, pitch video and deck

• Why it's vital not to neglect small investors – they can make all the difference

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