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Turbo / Module 06 Marketing: paid advertising and calculating return

 
 

Step 01 of 03

 

Pay-per-click advertising and measuring return

 

Henry Marshall from Silvertip Digital looks at pay-per-click (PPC) advertising for your business and how to measure return. He covers setting up tracking, selecting keywords, managing the campaign and using Google Analytics to measure performance.

 

5 Mins

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5 Mins

 
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All of the content provided within this online learning (whether provided by Amazon or Enterprise Nation) should be treated as general guidance. It is not tailored to your business or circumstances, and should not be relied upon as specific recommendations or legal advice. If you require specific advice, recommendations or assistance for your business, you should seek your own independent advice from professional advisers.

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