In this Lunch and Learn, Sally Day, director at Saltoria Marketing, discusses the importance of brand values for your business.
She also explains how to define the right brand values with a step-by-step guide, and how to get your whole company involved in the process.
Topics covered in this session
How to establish your top five values
Brand personality and how to deepen your understand of it
Top tips for involving your team in defining your brand values
About the speaker
Sally set up Saltoria three years ago and has worked with many small businesses to define or redefine their brand identity.
She's a big advocate for creating an original brand personality and identity for businesses and believes that brand values are both the heart and brain of any successful brand.
Relevant resources