Grants of up to £15,000 on offer for healthy food brands

Grants of up to £15,000 on offer for healthy food brands
Dan Martin
Dan MartinDan Martin Content & Events

Posted: Thu 4th May 2023

Small businesses with a focus on healthier food and snacks are being encouraged to apply for a support programme that includes up to £15,000 of equity free funding.

The Good Food Programme from Mission Ventures and Impact on Urban Health is aimed at new products that are healthier than existing options or solutions that can help make existing products healthier for families and children. The scheme is particularly focused on improving accessibility of healthier food for low income families.

To apply, food or drink businesses must be registered in the UK or Europe.

Successful applicants will take part in an intensive three-month support programme followed by 18 months of further business support. In addition to the grant funding, they will also be connected to retailers, universities and corporate food manufacturers.

All eligible entrepreneurs can apply, but the scheme is particularly interested in hearing from those who may be from groups underrepresented in entrepreneurship.

Brands that have previously taking part in the programme include Jim Jams, a chocolate spread with 83% less sugar than Nutella, and Snackzilla, a lower-sugar cookie brand.

Louis Bedwell, managing director of Mission Ventures, said:

"Start-ups can reshape our food and drink industry and make healthier food more accessible for everyone. The Good Food Programme is a free, industry-leading support package aiming to speed up early-stage businesses' success and help them get further, faster.

"Through the two-year programme, businesses will benefit from working alongside entrepreneurs who have started category-defining companies such as New Covent Garden Soup, Little Dish, Ape Snacks and Plum Baby. We're excited about speaking to ambitious businesses ready for the challenge."

Find full eligibility details and apply for the Good Food Programme here.

Dan Martin
Dan MartinDan Martin Content & Events
I'm a freelance journalist and event host who helps small businesses and the organisations that support them. I'm also Enterprise Nation's news reporter and Bristol Local Leader. I have 20 years of experience as a small business journalist having interviewed hundreds of entrepreneurs from famous names like Sir Richard Branson and Deborah Meaden to the founders behind brand new start-ups. I've worked for a range of leading small business publications and support groups, most recently as head of content at Enterprise Nation where I was responsible for the prolific output of content on the company's blog and social media. I now freelance for Enterprise Nation as the website's news reporter and as the host of the Small Business sessions podcast. I'm based in Bristol where I run and host regular events with the local small business community in my role as Enterprise Nation's Local Leader for Bristol. I also have strong connections with other major business organisations in the south west region. In total, I've hosted over 100 events including conferences with an audience of hundreds for international brands like Xero and Facebook and live web chats from inside 10 Downing Street. With my partner, I co-run Lifestyle District, a lifestyle blog focused on culture, art, theatre and photography.

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