Services

1 day PR training

Communications Director

BE YELLOW

I work with you and your business for a full day to teach you how to utilise, implement and take advantage of PR for business and profile growth.

You'll walk away with lots of PR knowledge and tools including;
- The understanding of PR and how it will help your business
- Key strategies that you can implement by yourself to gain PR
- Development of a PR strategy and business press release
- Knowledge of PR tools, including how to use AI effectively
- How to craft your PR story

Hayley Knight

Communications Director

BE YELLOW

I have worked in PR for over 10 years, in several roles including Deputy Head of PR for Pride in London. I specialise in working with purpose-driven, social impact businesses, organisations, brands and individuals. I am the Communications Director for Real Life Learning, a South African social enterprise. I mentor small business owners through Digital Boost, and I also work with the PRCA Schools programme and teach young people PR and marketing in schools across the UK.

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Working with leadership teams in B2B challenger brands to help them understand their competitive landscape, uncover what their customers value, and articulate what makes them truly unique in the eyes of these customers. This is the foundation of the marketing plan: short, medium and long-term. A thorough go-to-market plan that delivers on objectives and commercial results.

Cost: £500 - £999

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