How to automate your lead tracking

Do you know where your last five enquiries came from?

Most small businesses don’t, so they can’t tell which marketing is paying off.

In this Lunch and Learn, Sharon Gwati-Mudzudzu shows how to send every enquiry from your website, social media and email into one sheet or CRM automatically, tagged by source.

You’ll see how simple tags and a free connector tool turn scattered messages into a clear picture of what’s working. It’s a practical, jargon-free session, with no coding or analytics skills needed.

Topics covered in this session

• See how to capture every enquiry from your website, social and email in one place, without manual copying
• Learn how to tag each lead by source so you can see which marketing brings in business
• Leave with a simple setup using free or low-cost tools (such as Google Sheets and a connector like Zapier or Make) and a first step you can take this week

About the speaker

Sharon has moved from over 20 years in digital marketing to marketing engineering, building the automated systems behind marketing rather than just running campaigns.

She is the founder of Marketing.27, which helps businesses and solo operators put AI-automated marketing in place.

With an MBA in big data analytics and deep experience in analytics and tracking, she specialises in making marketing data simple and useful. She is a regular BrightonSEO speaker and is based in Cumbria.

If you have any questions you'd like Sharon to answer during the webinar, please send them to events@enterprisenation.com.

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How to join the online webinar

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