From idea to clarity: Define what your business stands for

This is the first session in a week-long series of free webinars from Enterprise Nation and Canva, created to help small business founders sharpen their marketing and build stronger brands.

To stand out as a small business owner or consultant, you need more than a great offer. You need a clear value proposition that shows exactly why you're the right choice.

In this session, Rob Boliver will help you uncover what truly sets you apart.

You'll move from a messy brain-dump of ideas to a clear, confident brand identity using a simple, practical process.

You'll also learn how to use Canva Whiteboards to brainstorm, organise and shape your brand visually and strategically.

By the end, your founder story won't just be a bio, but a narrative that attracts your ideal audience.

Topics covered in this session

• Why branding matters for founders in 2026

• How to use Canva to brainstorm, "moodboard", and shape your brand visually

• How to develop a founder story and a clear niche that feels right for you

About the speaker

Rob Boliver is a UX/UI designer and Canva Verified Expert, based in Europe. Rob helps you stand out online through the use of simple tools.

If you have any questions you'd like Rob to answer during the webinar, please send them to events@enterprisenation.com.

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How to join the online webinar

When you register for the webinar, you'll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don't receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)

About Enterprise Nation

Enterprise Nation is the UK's most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.