Lunch and Learn: How to boost the sales of your food business
Posted: Mon 8th Mar 2021
Watch back: How to boost the sales of your food and drink business
Tessa Stuart is a 'shopper stalker' who works with many food and drink brands, from Unilever to Pip & Nut and Jimmy's Iced Coffee, making sure their products stand out and have strong sales online and in supermarkets. Tessa interviews consumers as they buy to see what catches their eye.
In this webinar recording, Tessa shares the secrets of sizzling brand impact that will help your food and drink sales soar.
I am a shopper stalker, interviewing hundreds of food shoppers a year right there as they are buying in supermarkets. I work with global brands like Unilever and challenger brands like Jimmy’s Iced Coffee and Pip & Nut and many others to test their products with shoppers for stand-out and appeal on the shelves. I am the author of two best-selling food business books, Packed: The Food Entrepreneur’s Guide and Flying Off The Shelves, both on Amazon. I am a speaker at Enterprise Nation, Bread & Jam food business bootcamps and festival, and an industry expert at Food & Drink Wales Welsh Government events.