Name: Market research tips: Identifying consumer trends and new customers
Uploaded: 2020-04-20
Description: Emma Jones interviews Streetbees' Nina Kanin on how to do market research to identify consumer trends and find new customers

Emma Jones interviews Streetbees' Nina Kanin on how to do market research to identify consumer trends and find new customers

Webinar

Nina Kanin, head of client strategy at Streetbees, on how to do market research to identify consumer trends and find new customers.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

Market research tips: Identifying consumer trends and new customers

https://www.enterprisenation.com/learn-something/identifying-consumer-trends-and-new-customers

How to identify consumer trends and new customers

In this webinar, Emma speaks to Nina Kanin, head of client strategy at 

 to discuss how to do market research to identify consumer trends and new consumers.

She also discusses consumer behaviour during the coronavirus outbreak and what you can learn.

 is a London-based global intelligence platform that reveals how people behave, and why, by analysing real-life moments collected from its worldwide users on an always-on basis.

Through applying advanced natural language processing technology to the results on their app, Streetbees uncovers not just what consumers do, but also why they do it, and what drives them - and predicts what they may do next. This allows world-leading brands to make more informed and accurate decisions about consumer behaviour, and predict future trends with confidence.

Lunch and learn: Identifying consumer trends and new customers

Nina Kanin, head of client strategy at Streetbees, on how to do market research to identify consumer trends and find new customers.



Lunch and learn: Identifying consumer trends and new consumers

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Lucy is a jargon free, social media trainer and consultant. Lucy is a #SheMeansBusiness accredited trainer and founder of SocialDayUK the UK’s biggest social media marketing festival. Lucy is also a Director at Avviso Media, a digital marketing agency that specialises in content and social media marketing for B2B and events brands. Lucy’s passion is to up-skill women and so set up DigitalWomen with Natwest, a community created to empower 1 Million plus women through digital skills which holds regular events and highlights the great work women are doing in digital and entrepreneurship.

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Let me introduce myself.

I've been living in a world of strategic creativity for over 23 years (so far) and have worked both client-side and agency-side, as well as operated a successful agency myself, which means over the last couple of decades, I have been at the table having strategic conversations with 1000's of businesses and leaders, helping them apply creativity so they might grow themselves and their organisations.

Today the 'day job' is heading up the UK chapter of The Spill Teem®, a global
Design Consultancy who work with organizations worldwide to help shift their thinking culture.

The Spill Teem® have an extensive background in service, product, communication and behavioural design and collectively carry 30+ years of human-centred Design experience, business strategy, and cultural change work.

My work also regularly involves delivering keynotes at events, speaking to teams, at leadership groups, masterminds and retreats. I also deliver lectures, seminars and provide training when required on the topic of brand, strategy, storytelling and human-centred design.

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Thanks for visiting my profile 🙏

Let me introduce myself.

I've been living in a world of strategic creativity for over 23 years (so far) and have worked both client-side and agency-side, as well as operated a successful agency myself, which means over the last couple of decades, I have been at the table having strategic conversations with 1000's of businesses and leaders, helping them apply creativity so they might grow themselves and their organisations.

Today the 'day job' is heading up th

Lunch and learn: Identifying consumer trends and new consumers

How to identify consumer trends and new customers

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