Name: How to improve your website's user experience to win more sales [WEBINAR]
Uploaded: 2017-02-02
Description: Replay this great online masterclass with Matt Fowell, Enterprise Nation Adviser member and digital lead at

Replay this great online masterclass with Matt Fowell, Enterprise Nation Adviser member and digital lead at 

How to improve your website's user experience to win more sales [WEBINAR]

https://www.enterprisenation.com/learn-something/how-to-improve-your-websites-user-experience-to-win-more-sales-webinar

Video

, who shares tips for how to improve the user experience of your website using real life examples to show how making simple improvements can lead to more sales.

This masterclass is part of Enterprise Nation's 

&lt;p&gt;&amp;quot;The Queen of Enterprise Nation in Scotland&amp;quot; is how Emma Jones, CEO of Enterprise Nation describes me!&lt;/p&gt;

&lt;p&gt;She may very well say so. But I couldn&amp;#39;t possibly comment, he he!&lt;/p&gt;

&lt;p&gt;Hi, I&amp;#39;m Fin and I work with my&lt;a href="https://supersizemedia.co.uk/"&gt; Supersize Media&lt;/a&gt; team and Enterprise Nation on campaigns and events in Scotland such as:&lt;/p&gt;

&lt;ol&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;&lt;a href="https://www.enterprisenation.com/blog/tsb-s-small-business-customers-take-digital-mot-test-with-enterprise-nation-and-get-set-for-the-digital-revolution/?returnurl=%2Fcontent-search%2F"&gt;TSB Business&lt;/a&gt; Digital Advisor, from April 2018&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;&lt;a href="https://www.enterprisenation.com/blog/five-reasons-to-attend-amazon-academy-glasgow/?returnurl=%2Fcontent-search%2F"&gt;Amazon Academy&lt;/a&gt; Digital Advisor, Glasgow April 2018&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;&lt;a href="https://www.enterprisenation.com/campaigns/she-means-business/"&gt;She Means Business&lt;/a&gt; in collaboration with Facebook (&amp;quot;a series of events to inspire creativity, empower confidence and educate on how to best utilise Facebook and Instagram to grow women&amp;#39;s business)&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;Free Networking Events around Scotland in 2018&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;Go and Grow Online &amp;quot;Encouraging more businesses to get online and support existing internet traders to grow)&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
&lt;/ol&gt;

&lt;p&gt;I was awarded the Association of Scottish Women in Business&lt;a href="http://www.asb-scotland.org/news-and-events/2018-asb-women-of-inspiration-awards"&gt; &amp;quot;Woman of Inspiration 2018&amp;quot;&lt;/a&gt; in recognition of my services to women, enterprise, digital literacy and social media and a finalist in Outstanding Contribution by the ASB.&lt;/p&gt;

&lt;p&gt;With a background in law, journalism, direct marketing, copywriting and speech writing, plus 18 years experience in marketing and digital, I like to think I walk the walk of small business growth and development online.&lt;/p&gt;

&lt;p&gt;Clients include State Street Bank, Glasgow 2014 Commonwealth Games, ScottishPower, McEwan Fraser Legal, Edinburgh College and Business Women Scotland, as well as many startup companies and entrepreneurs.&lt;/p&gt;

&lt;p&gt;Plus I have a healthy following online - unlike many wannabes in the digital sector!&lt;/p&gt;

&lt;p&gt;As a regular contributor to BBC programmes on the digital and social media economy as well as publications such as The Guardian, Women in Trade, BQ Scotland, SBBN, Scottish Entrepreneur and Richard Branson&amp;#39;s Entrepreneur Blog.&lt;/p&gt;

&lt;p&gt;My boutique digital marketing agency,&lt;a href="https://supersizemedia.co.uk/"&gt; Supersize Media&lt;/a&gt;, works with clients to produce outstanding digital and social media branding and websites as part of an overall marketing strategy that includes highly targeted video, email, podcasting, social sales, PR, Google / social media ads and re-marketing.&lt;/p&gt;

&lt;p&gt;These strategies are then rolled out and optimised on Facebook, Twitter, Instagram, Linkedin etc to grow the brand&amp;rsquo;s profile, authority and sales growth.&lt;/p&gt;

&lt;p&gt;Most importantly, we work with most budgets, either in a coaching capacity, or training or actually taking over and running the campaigns for clients to deliver the most effective results, reports and profits.&lt;/p&gt;

&lt;p&gt;I am mad for the bants, love a good laff, adore my Supersize Media team of full-timers and freelancers and get off on inspirational people, ideas, strategies and plans.&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;17 Facts About Me that Not a Lot of People Know ...&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;I have:&lt;/p&gt;

&lt;ol&gt;
	&lt;li&gt;
	&lt;p&gt;Black belt in Tae Kwon Do&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Grade 8 Piano and Flute&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Used to play the organ at weddings&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Used to play and sing jazz and blues in bars around Paris and Edinburgh&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Lived in Paris for 5 years&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Top 10 record in the French charts in the 80s&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Was married to a Zulu for 17 years&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Lived in Soweto, South Africa with my in-laws&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Speak French, Spanish and Zulu&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Five children (four Home Births)&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;My eldest daughter &amp;#39;Free Birthed&amp;#39; in 2017&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Co-owned an RnB and Hip Hop Club in Edinburgh in the 90s&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Honours degree in Law (Edinburgh Uni)&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;My second choice at uni was Artificial Intelligence and Linguistics&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Post-grads in Journalism, Direct Marketing and Usability&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;When I was kid, I wanted to be a beautician&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;These days, I am mad for beauty bloggers on Youtube ... maybe one day, lmao ... for auld wifies!&lt;/p&gt;
	&lt;/li&gt;
&lt;/ol&gt;

Social Media and Digital Marketing Consultant

business.connected: Get started with creating a website

Understand what is needed to create a great website and top tips to get started.

&lt;p&gt;I'm the founder of The Digital Index, a data focused consultancy offering small business data support. As a data and insights analyst with 6+ years experience I have seen that small busines&amp;nbsp;are sitting on huge potential with their data and I want to help with easy, simple data analysis so small business can make the best business decisions.&lt;/p&gt;

&lt;p&gt;Because every small business has the potential to make smart data-driven decisions that ensure you save money, exceed goals and save time.&amp;nbsp;&lt;/p&gt;

&lt;p&gt;I have strong expertise in data collection, analysis, visualisation and insights, spanning across all sectors. I can help businesses at any stage, from those starting out that&amp;nbsp;have no idea where to begin with data, to those who already have their data pot, but aren't quite sure what to do with it.&amp;nbsp;&lt;/p&gt;

Director and Data Analyst

Data Analysis for Small Business

This group is for those wanting to become a more data-driven business, or those already utilising their data for decisions.

This group is here to support, guide and help, so please ask questions about data use in your business and provide support to others where you can.

Co-Founder & Account Director

T&C&apos;s, Contract or Privacy Policy revamp - Time to get these things in gear?

Many people start out using templates for website/customer T&C&apos;s, privacy policies and contracts but as your business grows it&apos;s important these things are relevant to your business and the way in which you work. 

If you&apos;re interested in having a bespoke privacy policy, T&C&apos;s or contract our legal consultant, Katy, is the one to speak to. 

We&apos;ll set up a free initial call for her to get more information on what you need and she&apos;ll then provide you with a quote spe

Thanks for visiting my profile ??

Let me introduce myself.

I've been living in a world of strategic creativity for over 23 years (so far) and have worked both client-side and agency-side, as well as operated a successful agency myself, which means over the last couple of decades, I have been at the table having strategic conversations with 1000's of businesses and leaders, helping them apply creativity so they might grow themselves and their organisations.

Today the 'day job' is heading up the UK chapter of The Spill Teem®, a global
Design Consultancy who work with organizations worldwide to help shift their thinking culture.

The Spill Teem® have an extensive background in service, product, communication and behavioural design and collectively carry 30+ years of human-centred Design experience, business strategy, and cultural change work.

My work also regularly involves delivering keynotes at events, speaking to teams, at leadership groups, masterminds and retreats. I also deliver lectures, seminars and provide training when required on the topic of brand, strategy, storytelling and human-centred design.

If you would like me to come and speak to your group or at an event or want to know how you can work with me or Spill Teem®, then please don’t hesitate to get in touch anytime.

Head of Spill Teem UK

Tim Elliott

Thanks for visiting my profile 🙏

Let me introduce myself.

I've been living in a world of strategic creativity for over 23 years (so far) and have worked both client-side and agency-side, as well as operated a successful agency myself, which means over the last couple of decades, I have been at the table having strategic conversations with 1000's of businesses and leaders, helping them apply creativity so they might grow themselves and their organisations.

Today the 'day job' is heading up th

How to improve your website's user experience to win more sales [WEBINAR]

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