When you build your value proposition, you and your team will understand the needs of your customers. You will build a value proposition to meet those needs and grow your business sustainably.
The workshop will prompt you to improve and design new products, services and touchpoints.
• Appreciation of what your customers value, seeing your business through their eyes and understanding how to meet more of their needs
• A redefine value proposition, which will help you attract and keep more customers
Presented as a masterclass, the workshop Blends theory and practice with on the spot coaching.
Your value proposition builds on your understanding of customer needs, which we capture in a customer profile. The profile represents a segment of customers with their jobs to be done, pains and gains. Your value proposition helps you find innovative ways of meeting customer needs.
Building a value proposition helps you understand your customers’ needs more clearly and become more competitive.
You will understand your customer’s needs in greater detail to build empathy. Then update your value proposition. As a result, you will earn more customers and higher customer retention.
The workshop will give you a customer profile, value proposition and action plan to delight your customers. Your plan will deliver the changes you choose and help deliver customer value and earn loyalty. You will commit to using value propositions for other customer segments.
Before your workshop, we meet to agree your goals, who you will invite and which length you need. You can select a half-day, full-day or two-day workshop. Then, I design the best workshop for you and communicate with your team.
In our follow-up sessions, you can ask more questions and receive further coaching.