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January 2018

Events

Free

Pitching for business (Buckinghamshhire)

Thursday 18th January, 9am - 1pm

We start by looking at how we find new business. When should a company pitch and, equally, when should it not? The morning looks at pre-pitch questions and meetings, tailoring your pitch, providing evidence, drafting your response, and what to do on the day.

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Events

Free

Presentation skills (Luton)

Friday 19th January, 9am - 1pm

You might have the best case in the world, but if you can’t communicate it then it’s all for nothing. Fortunately, it’s easy (and fun) to do so. The workshop looks at building confidence and the broader question of social psychology.

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Events

Free

Enhancing your brand (Northamptonshire)

Wednesday 24th January, 9am - 1pm

This morning workshop looks at brand strategy – in other words, how to build the brand that you need. A firm is usually compared to others, so we take a look at brand positioning.

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Events

Free

Leadership for growth (Northamptonshire)

Thursday 25th January, 9am - 1pm

This session looks at leadership, which is a key driver of growth for any size of company. We start by looking at what it is and your role within it.

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Oxford

Free

Starting your own business workshop (Oxford)

Friday 26th January, 9am - 1pm

'Starting your Own Business Workshop - Part Two' is designed to support would be entrepreneurs, or those who have recently started their business, how to firstly attract and then retain customers.

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February 2018

Events

Free

Writing a marketing plan (Banbury)

Thursday 8th February, 9am - 1pm

Marketing is the lifeblood of any business, but a common mistake is to rush to ‘doing’ without ‘thinking’. This morning workshop is all about writing a marketing plan.

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Events

Free

Sales workshop: B2B (Northamptonshire)

Friday 9th February, 9am - 1pm

This morning workshop looks at the difference between sales and marketing. You will learn different types of sale and how to handle them - plus how to research your customers and their needs.

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Events

Free

Digital strategy: social media and email (Northamptonshire)

Thursday 15th February, 9am - 1pm

This morning workshop looks at a key part of your digital footprint: social media and email. The focus is not on how to set up accounts or which buttons to click; the point is to understand how to create value on social media. There’s a right way, and a wrong way, to get involved.

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Events

Free

Digital strategy: website and search (Northamptonshire)

Friday 16th February, 9am - 1pm

This morning looks at two key parts of a digital strategy: websites and search engine marketing. We start by looking at the role of a website. Too many companies start with technology, where they should start with their ‘customer journey’ and work out how a website can help.

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