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Finding the right idea

Coming up with your big idea.

Jan 1 2008

Do your homework
It’s time to do some research. This will give you confidence there’s a market for your idea, and get you closer to the competition.
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Jan 1 2008

What's the big idea?
Starting a home business begins with an idea. You may have had one in the back of your mind for some time. If not, then this feature will help you come up with your big idea!
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Jan 1 2008

All out of ideas?
If an idea doesn’t pop into your head, why not invest in someone else’s. A growing number of franchises offer a proven idea and support to help you become your own boss.
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Jan 1 2008

SWOT the plot
To get to the heart of your home business idea, it’s helpful to do what’s called a SWOT analysis. This stands for Strengths, Weaknesses, Opportunities and Threats.
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Jan 1 2008

It’s good to talk
Once you’ve got an inkling of an idea, talk it over with family and friends and listen to their feedback. They may come up with something you hadn’t considered.
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